Title: Marketing Associate – P3
Location: Remote (US)
Reports To: Director- Marketing Automation and Strategy
The Role:
The Marketing Associate will contribute to the positioning of our data and analytics solutions across multiple industries including Financial Services, Insurance, Utilities, Travel & Hospitality, Telecom, and Healthcare. This role will be responsible for coordinating and executing marketing campaign functions including sales collateral creation, email marketing creation and distribution, contact list development, event marketing support, and website updates. The chosen individual should understand campaign planning, marketing tactics, and marketing automation. Previous experience with marketing automation platforms is required, HubSpot preferred. B2B marketing experience is a plus.
The Impact You Will Have in This Role:
This role will help drive business growth by supporting the execution of marketing campaign elements to multiple industry audiences.
What You’ll Be Doing in This Role:
Responsibilities:
- Build and deploy email marketing campaigns using marketing automation technology
- Analyze email marketing metrics and report findings to Marketing Industry Leads
- Work directly with the Director of Marketing Automation & Strategy to identify opportunities to automate basic marketing functions
- Monitor and update the B2B website with regular research updates
- Prioritize and execute tactical marketing requests from multiple practice teams
- Collaborate with internal creative teams to develop sales collateral to support business objectives
- Support creation of marketing materials and promotions for J.D. Power hosted events
Qualifications of this Role:
- 2+ years of experience in B2B Marketing/Campaign/Marketing Automation
- Experience working with HubSpot or similar Marketing Automation tool
- Understanding of email marketing compliance rules
- Organized self-starter with ability to manage multiple projects
- Detail-oriented and deadline driven
- Highly motivated, with a desire to learn technology
- Demonstrate strong interpersonal, verbal and written communication skills
- Knowledge of CRM software and Content Management Systems; experience with database management a plus
- BA or BS in Marketing, preferred
The Hiring Manager says:
The ideal candidate for this role will be a proactive individual with a positive attitude, a strong work ethic and a passion for learning new marketing skills and technologies.
The Way We Work:
- Leader Led
- Remote First
- Foster Flexibility
- Reward Performance
- Time Off Matters
Company Mission
J.D. Power is clear about what we do to ensure our success into the future. We unite industry leading data and insights with world-class technology to solve our clients’ toughest challenges.
Our Values
At J.D. Power, we strive to be Truth Finders, Change Makers and Team Driven – the distinct behaviors that, together, define our unique culture.
J.D. Power is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Should you require accommodations during the recruitment and selection process, please reach out to tarecruitment@jdpa.com.
To all recruitment agencies: J.D. Power does not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes.
J.D. Power does not disclose your personal data to unauthorized third parties. However, as a global corporation consisting of multiple affiliated companies in various countries, J.D. Power has international sites and J.D. Power uses resources located throughout the world. J.D. Power may from time to time also use third parties to act on J.D. Power’s behalf. You agree to the fact that to the extent necessary your personal data may be transferred and/or disclosed to any company within J.D. Power group of companies as well as to third parties acting on J.D. Power’s behalf, including also transfers to servers and databases outside the country where you provided J.D. Power with your personal data. Such transfers may include for example transfers and/or disclosures outside the European Economic Area and in the United States of America. If you are a California or United Kingdom resident, additional disclosures about the information we collect and how we use that information can be found by clicking here.
To all recruitment agencies: J.D. Power does not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes.