Luxury Presence Canada Full-time

Luxury Presence is the fastest-growing digital platform for agents, teams, and brokerages. Our award-winning real estate websites, modern marketing solutions, and AI-powered mobile platform help agents attract more business, work more efficiently, and serve our clients. Since launching in 2016, Luxury Presence has been trusted by more than 11,000 real estate professionals, including over 20 Wall Street Journal Top 100 agents.
As a Growth Product Manager, SEO, you will lead a new incubation team dedicated to improving SEO and lead generation for over 25,000 real estate sites we operate on behalf of top real estate agents in the US and Canada. This role requires a hands-on approach to running experiments and implementing innovative solutions that scale. Reporting directly to the CPO and CTO, you will help build a team of engineers to develop and execute these strategies. Additionally, you should have a passion for leveraging new AI tools to find clever and effective ways to enhance our SEO efforts.

Here’s how you’ll do it:

  • Lead SEO and Conversion Experimentation: Design, execute, and analyze SEO and conversion experiments to identify high-impact strategies that drive traffic and leads.
  • Innovate with AI Tools: Explore and implement cutting-edge AI tools to enhance SEO and marketing efforts, staying ahead of industry trends.
  • Collaborate Cross-Functionally: Work closely with engineers, designers, and other stakeholders to develop and launch scalable solutions.
  • Validate Product Ideas: Utilize best practices for lean product development to quickly validate the value and viability of new products and features.
  • Develop Processes: Create and refine processes to operationalize new tools for our Client Services team to drive customer outcomes.
  • Measure Success: Establish and track KPIs to measure the success of SEO and Lead Generation initiatives, using data-driven insights to guide future enhancements.
  • Deliver Incremental Value: Release frequent updates that provide incremental value, ensuring usability and positive impact for end users.
  • Conduct Market Research: Stay on top of market trends and new technologies data to keep our customers ahead of their competition.

What you need to be successful in this position:

  • Product Management Experience: 3+ years of relevant digital product management experience in B2B and/or B2C environments.
  • SEO Expertise: Deep understanding and passion for SEO, with a proven track record of driving significant organic growth.
  • Funnel Optimization: Experience optimizing lead generation and conversion funnels and growth loops
  • Hands-On Approach: Willingness to roll up your sleeves and directly engage in experimentation and implementation tasks.
  • Technical Skills: Bonus points for coding experience and the ability to collaborate effectively with engineering teams.
  • Data-Driven Mindset: Strong analytical skills to measure success through KPIs and leverage data for strategic decision-making.
  • Agile Methodology: Experience as an agile product manager, with meticulous attention to grooming backlogs and developing stories for efficient execution.
  • High EQ: Excellent interpersonal skills with the ability to empathize, build rapport, and drive collaboration across teams.
  • Curiosity and Drive: Innate curiosity about real estate, technology, and the world, with a proactive approach to problem-solving and innovation.
  • Leadership Abilities: Proven ability to build buy-in and alignment, act with urgency, drive results, and take educated risks to achieve ambitious goals.