About the role

• Collaborate with the Field and Channel Marketing Manager and local sales teams to execute marketing campaigns, including email marketing, webinars, digital advertising, and other demand-generation initiatives tailored to the APAC market.
• Work closely with channel partners to provide marketing support, co-marketing opportunities, and necessary marketing assets to drive joint campaigns and lead-generation efforts.
• Assist in planning and organizing regional events, trade shows, and conferences, including logistics, booth setup, and promotional materials.
• Help generate high-quality leads by managing marketing databases, conducting lead nurturing activities, and tracking lead progression.
• Collaborate with the content team to adapt and localize marketing materials, including brochures, presentations, and web content, to resonate with the APAC audience.
• Monitor and report on the performance of marketing campaigns and initiatives, providing insights and recommendations for optimization.
• Assist in managing the marketing budget for the APAC region, ensuring cost-effective allocation of resources.
• Stay up to date with market trends, competitor activities, and customer behavior in the APAC region to inform marketing strategies.

Required Skills and Experience

• Bachelor’s degree in marketing, business, or a related field.
• 2+ years of experience in field and partner marketing, with a focus on B2B technology or cybersecurity.
• Familiarity with marketing practices and trends in the APAC region is a plus.
• Excellent organizational and project management skills.
• Strong written and verbal communication skills in English; proficiency in additional languages relevant to the APAC region is an advantage.
• Proficiency in marketing automation tools and CRM systems; Marketo and Salesforce a plus.
• Ability to work collaboratively in a fast-paced environment.
• Willingness to adapt to different cultures and work with diverse teams.