FireMon EMEA Remote Full-time

As the Field and Channel Marketing Manager for EMEA and APAC, you will play a pivotal role in developing and executing marketing strategies to support our regional sales teams and channel partners. You will work closely with cross-functional teams to drive demand generation, build strong relationships with partners, and ensure our products and solutions gain market traction.

Key Responsibilities

  • Develop and execute field and channel marketing strategies in FireMon’s EMEA and APAC regions that align with the company’s revenue goals and target market segments.
  • Collaborate with sales and marketing teams to design, implement, and optimize partner programs, campaigns, and initiatives.
  • Work with the sales team to understand their needs and tailor marketing programs to support their initiatives.
  • Build relationships with key channel and technology partners to develop joint marketing programs that drive revenue growth.
  • Drive partner enablement efforts, including training, certifications, and communications.
  • Localize FireMon corporate marketing campaigns and programs to the needs of the various markets within each region.
  • Ensure consistent messaging and branding across all field and channel marketing programs and initiatives.
  • Monitor and report on the effectiveness of field and channel marketing programs and campaigns, including ROI analysis and program performance metrics.
  • Propose marketing investments to effectively direct spend to programs with the highest likelihood of success.
  • Manage field and channel marketing specialist, providing guidance, coaching, and mentoring as needed.

Required Skills and Experience

  • Bachelor’s degree in Marketing, Business, or a related field; Master’s degree preferred.
  • 5+ years of experience in field and channel marketing, preferably in the cybersecurity industry.
  • Proven track record of developing and executing successful field and channel marketing strategies and programs.
  • Demonstrated ability to work collaboratively with internal and external stakeholders, including sales, marketing, and partners.
  • Strong leadership skills with the ability to motivate and manage a team.
  • Excellent communication skills, both verbal and written.
  • Able to lead cross functional teams without direct authority.
  • Focused on achieving outcomes for individual, departmental, and company goals.
  • Communicates clearly across peer, management, and executive stakeholder groups.
  • Drives impact to the business in projects and programs.
  • Effectively balances strategy with getting things done.