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Scientific Product Marketing Director

Full Time
  • Full Time
  • Boston, Massachusetts, United States [Telecommute]
  • TetraScience profile

Website TetraScience

TetraScience provides the world’s first and only R&D Data Cloud, with a mission to transform life sciences R&D, accelerate discovery, and improve human life. Scientists at global pharma and biotech organizations rely on our innovative Tetra Data Platform for easy access to centralized, harmonized, and actionable scientific data to accelerate their digital lab transformation. With best-in-class SaaS performance, a team of industry innovators, and excellent product/market fit, Tetra is positioned to become an iconic life sciences software company.

As Scientific Product Marketing Director at TetraScience, you will play a key role creating product messaging, pricing/packaging, sales tools and customer-facing content for Tetrascience’s category-defining Scientific Data Cloud. You will develop and maintain detailed knowledge of the TetraScience full-stack offering, including the technology platform, use cases we fulfill, and services, and you will ensure we effectively articulate the capabilities, differentiation, and business value of TetraScience solutions through all channels to drive new business and existing customer expansion. You will work cross-functionally to help bring together Sales, Marketing, Product Management and Partners.

We’re looking for a self-motivated product marketer and skilled storyteller who can develop compelling, differentiated and memorable narratives and content around our platform, new scientific applications, and full-stack capabilities. You will play a key role in exciting the market and helping propel the next phases of TetraScience’s growth in the life sciences and scientific market.

What You Will Do

  • Product and use case messaging and positioning: Develop core messaging to succinctly describe the category, product capabilities and unique platform value based on both target user/buyer personas and use cases.
  • Product pricing and packaging: Develop, maintain and evolve new pricing/packaging models to sell the full value of TetraScience’s platform and full-stack solution offerings. Test various models directly with customers in collaboration with Sales and adjust as needed to best align with delivery of value
  • Campaigns and Content: Work closely with Demand Gen to define campaign strategies consistent with core messaging pillars. Deliver regular cadence of customer-facing content (presentations, ROI calculators, blogs, white papers, solution briefs, eBooks, website copy, videos) to attract customers to TetraScience and fuel marketing programs that create awareness and drive demand for our product
  • Sales/Partner enablement: Enable and excite the direct sales force and partners with crucial sales tools and live training that allows them to communicate and prove the value of TetraScience’s platform, use cases, and services.
  • Launches: Support launches of new products and releases for both internal and external audiences to highlight new capabilities and value provided for clients
  • Competitive Intelligence: Be deeply knowledgeable of key competitors’ strengths/weaknesses and reasons for competitive wins/losses (including in-house or custom development) and create tools that enable Sales to successfully beat the competition.

Requirements

Who You Are

  • 10+ years of life sciences or informatics product marketing leadership experience in a software/technology environment, ideally in a category-defining company; experience with data integration or analytics applications is a plus.
  • World-class written and verbal communication skills. Excellent B2B storyteller and presenter.
  • Strong project management skills, with acute attention to detail.
  • Experience working with an enterprise customer base and sales force. Experience enabling and marketing through third party partners a plus.
  • Ability to engage and empathize with scientific buyers in a variety of roles and management levels, including R&D IT, research scientists, data scientists, QA/manufacturing, and C-level executives.
  • BA/BS degree or equivalent practical experience. MBA a plus.

Benefits

  • 100% employer paid benefits for all eligible employees and immediately family members.
  • 401K
  • Unlimited paid time off (PTO)
  • Flexible working arrangements
  • Company paid Life Insurance, LTD/STD

No visa sponsorship is available for this position

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