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Manager, Marketing Automation (Remote Eligible)

Full Time


We are looking for someone to join the management team in Marketing Automation within our Revenue Operations team. Bring your project management and process improvement skills to make an immediate positive impact. Your mission is to build, measure, and improve the effectiveness of our marketing automation using Marketo. Our Marketing Automation team is expanding and you will be the contact for important projects in addition to managing a team of marketing automation specialists.

In 2005, Smartsheet was founded on the idea that teams and millions of people worldwide deserve a better way to deliver their very best work. Today, we deliver a leading cloud-based platform for work execution, empowering organizations to plan, capture, track, automate, and report on work at scale, resulting in more efficient processes and better business outcomes.

You will report to our Director, Marketing Automation and can be based in Smartsheet's corporate offices in Bellevue, WA, Boston, MA or US remote. 

You Will:

  • Create and lead marketing automation strategy and team process
  • Manage a team of Marketing Automation specialists who develop complex automated marketing campaigns with performance focus
  • Be a subject matter expert in Marketo and connecting systems
  • Take on major strategic projects involving multiple systems and cross-team partnerships
  • Evaluate new tools and integrations for scalability and efficiency
  • Develop complex automated marketing campaigns with performance focus
  • Lead nurturing – iterate to find the best timing and message to move leads down the funnel
  • Champion A/B testing methodology in partnership with main team members to optimize emails and landing pages
  • Improve segmentation framework to optimize customer touches around type of lead
  • Analyze what's working and what's not – communicate with leadership on these results
  • Increase customer acquisition and retention numbers to goal

You Have:

  • 5+ years experience with email marketing and marketing automation in Marketo
  • Experience using a CRM and database platforms, Salesforce preferred
  • Working knowledge of HTML/CSS development, APIs, and JavaScript
  • Excellent metrics/analysis orientation – guide us with data
  • Comfort presenting results and information to all audiences, building relationships with colleagues, and cascading leadership strategy to direct reports and other team members
  • Ability to maintain momentum while addressing new developments
  • Achiever's mindset – you don't want a job, you want to make a huge impact

Perks & Benefits:

  • HSA, 100% employer-paid premiums, or Buy-up medical/vision and dental coverage options for full-time employees
  • Equity – Restricted Stock Units (RSUs) with all offers
  • Lucrative Employee Stock Purchase Program (15% discount)
  • 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
  • Monthly stipend to support your work and productivity
  • Flexible Time Away Program, plus Incidental Sick Leave
  • Up to 24 weeks of Parental Leave
  • Personal paid Volunteer Day to support our community
  • Opportunities for professional growth and development including access to LinkedIn Learning online courses
  • Company Funded Perks, including a counseling membership, primary care membership, local retail discounts, and your own personal Smartsheet account

Equal Opportunity Employer:

Smartsheet is an Equal Opportunity Employer committed to fostering an inclusive environment with the best employees. We provide employment opportunities without regard to any legally protected status in accordance with applicable laws in the US, UK, and Australia. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.

At Smartsheet, we strive to build an inclusive environment that encourages, supports, and celebrates the diverse voices of our team members who also represent the diverse needs of our customers. We're looking for people who are driven, authentic, supportive, effective, and honest. You're encouraged to apply even if your experience doesn't precisely match our job description—if your career path has been nontraditional, that will set you apart. At Smartsheet, we welcome diverse perspectives and people who aren't afraid to be innovative—join us!

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